Alamo Drafthouse :: Winchester

Alamo Winchester

3891 Valley Pike Winchester, Virginia 22602

General Info:

Showtime info:

The Alamo Drafthouse Cinema is coming to Winchester!

Opening Spring 2009

10 screens

Stadium seating

Full restaurant menu

THE CONCEPT

For over 11 years, The Alamo Drafthouse Cinemas has provided a unique combination of theatre and restaurant, showing first-run and independent films while offering in-theatre food and beverage service that includes an extensive menu of freshly prepared appetizers, sandwiches, pizzas and salads as well as a wide selection of hand-crafted beers and great wines. We are the only concept in the growing cinema-eatery category that is franchising.

The typical Alamo Drafthouse Cinema has four to ten screens that resemble traditional movie theatres except rows of seats alternate with bench-style tables. Individual theatre seating ranges from 75 to 320 seats. First-come, first-serve seating begins approximately 30 to 40 minutes prior to show time. Customers are encouraged to arrive early to enjoy the pre-show entertainment. Instead of a barrage of advertising, a variety of short films are shown that change on a regular basis, some with tie-ins to the feature film.

“We're proud of the fact that we don't show any advertising,” President and CEO John Martin said. “People don't want to pay for a movie and then be bombarded with 15 minutes of dancing candy and fountain drinks.”

Once seated, customers order from the menu and the friendly wait staff brings the food to their seats. Customers can continue to order by writing their request on paper and attaching it to clips on each table. Waiters quietly collect and deliver those orders without distracting from the movie. All tabs are closed before the film ends.

THE MOVIES

Your Alamo Drafthouse Cinema will show the best first-run movies. As a movie exhibitor, you are now part of the Entertainment industry showing the best films from the top studios, including Disney, Dreamworks, Paramount, Sony, Twentieth Century Fox and Universal, to name just a few.

In addition to first-run movies, you will also supplement your entertainment offerings with specialty programming, popular TV shows and sporting events.

Customers purchase a ticket at the ticket booth similar to traditional movie theatres. Ticket prices are market-rate and there is no minimum food and drink purchase required. Movie times are similar to a traditional movie theatre with four to five shows per day.

THE MENU

We offer an extensive menu of freshly prepared appetizers, sandwiches, pizzas and salads as well as a wide selection of hand-crafted beers and great wines.

Download the PDF version of our menu.

“We regularly have articles written on the food, presentation, quality and diverse menu selections in each of our markets,” says president and CEO John Martin. “We are very proud of our handmade dishes.”

The wide-ranging menu includes appetizers such as fried pickles, jalapeno poppers and hot wings and a selection of seven different healthy salads. Nine-inch personal pizzas are best-sellers with names as creative as their taste-tempting ingredients including the “Raging Bull” with pepperoni, Canadian bacon and Italian sausage; the “Moonstruck” Margherita with mozzarella, Romano, parmesan and provolone cheeses topped with fresh tomato and basil and the “Wild At Artichoke Hearts,” an olive oil-based pizza topped with spinach, four different cheeses, sun-dried tomatoes, artichoke hearts, roasted garlic and goat cheese.

Sandwich selections include the best-selling Alamo Burger, Philly Cheesesteak, Chicken Pesto Sandwich and Kevin Bacon Lettuce and Tomato. As a healthy alternative, Alamo offers a wide selection of fresh salads and wraps.

When you add the fact that Alamo Drafthouse Cinemas have handcrafted specialty beers on tap as well as a great selection of wines, it all makes for a great combination of food and fun. What's more, instead of spending four hours or more going out to a restaurant and a movie theatre, customers are treated to the best of both worlds with one visit to Alamo Drafthouse Cinemas.

Alamo’s food prices are not priced higher to accommodate the first-run move theatre expenses. Most traditional multiplexes cover the first-run costs by increasing their popcorn and soda prices. Given the state of the economy, Alamo provides a high value proposition versus traditional multiplexes, another important differentiating standpoint for the Alamo brand.